Who are we?
We are a consulting studio by ex-management consultants with cross-industry experience over many years.
We help growth-stage companies define their GTM strategy and build systems to scale.
Hi, I am Nishtha.
As a management consultant, I saw how larger companies get expert help with their strategy and systems. Growth-stage companies need the same help, often while they are still building a repeatable way to win customers and run operations.
Business Simplified was set up to close that gap. We help growth-stage teams build a repeatable pipeline and automate the manual work behind growth and operations, with senior, hands-on support throughout.
Highly experienced team across strategy consulting and industry
50+ clients across the US, Australia, Europe, the Middle East and India.
Nishtha Pande
Ex-Big 4 strategy consultant with 10+ years of experience working across Technology, Healthcare, E-commerce and Telecom.
Previously at




Ankit Luthra
Ex-Big 4 strategy manager with 11+ years of experience working across Technology, Energy, CPG and Retail.
Previously at



